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Finance And Services:

Sold. Towing Equipment Specialist Retailer – Caravan Accessories, Parts & Trailers

LISTING DETAILS
Firms For Sale ID:
35002
Vendor reference:
GM014
Vendor website:
     
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BUSINESS DETAILS
Location:
Primary sector:
Secondary sector:
Asking price:
£180,000  
Turnover / revenue:
£310,000
Net profit / cashflow:
£60,000
Years established:
70
Trading hours:
Monday – Friday: 08:30 – 17:30 Saturday 09:00 – 14:00 Sunday & Bank Holidays: Closed
Number of employees:
4
Employees / staffing:
The Company currently employs 2x full time Staff along with the Vendors, 1x fitting and service engineer and 1x administrative assistant.

OTHER DETAILS
Reason for selling:
Genuine retirement sale.
Support and training:
The vendor would be happy to stay and hand-over and are happy to provide training for an agreed handover period.
Business is relocatable:
No
Business is web-based:
No
Business is home-based:
No
PROPERTY DETAILS
 
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BUSINESS DESCRIPTION
Towing Equipment Specialist Retailer – Caravan Accessories, Parts & Trailers
Ref. GM014
Location : Hertfordshire
Asking Price : £180,000 + SAV + Freehold
Extremely well established retailing business specialising in the sale of motor trailers, caravan accessories, camping equipment and parts, which was founded by the Vendors’ Father more than 70 years ago.
This business was originally established as a designer and manufacturer of trailers and over time has adjusted its trading to become a very well known and respected retailer for key products and brands, sought after by the busness’ loyal client base.
The business is in a very busy and accessible location, being close to popular towns in North Hertfordshire, with easy access to main trunk roads and motorways and well positioned among other established businesses in a busy trading estate close to established residential areas.
Well known by its ostensibly time-rich and cash-rich clientele and in the locale for the wide selection of products, from tow hooks, apparel & accessories to complete trailers. In addition to the retailing of these product items, the business offers much valuable advice to customers concerning the safe fitting and use of trailers & carriers. The business offers a very popular service for the fitting of these accessories.
The business has many competitors in the sector but none of these other retail outlets combines all necessary attributes for advice, safety, service, product range and well known brands in a single location, in the way that this unique store does. This combination is supported by a shrewd sourcing strategy that in order to maintain its position as trusted retailer and advisor means finding products consistent with the service promise that is core to the store’s offering; and at margins, highly beneficial to the business.
This blend of sourcing strategy, shrewd purchasing and combined offering has resulted in a retail business that has become a successful destination for customers seeking the very best in the sector.
The real power and energy of the shop comes from the attentive and courteous service provided by the staff and the high levels of customer service and satisfaction they generate.
Not surprisingly, the store enjoys a good level of patronage – including many active customers on the company database; the store enjoys a high perecentage of repeat custom.
This opportunity is an ideal business for anyone looking to engage with the caravanning, towing & cycling sector or for someone already in the sector looking for a strongly performing, additional outlet to bolt on to their existing business activities.

Expansion Potential
The business has grown organically and with further marketing for both the shop and the regular updating of the website could build on the existing excellent customer base.

It would be possible to extend the reach of the business by developing new locations in similar locations around the UK, backed up by a brand strategy for building recognition.

In addition to this a new owner could open the shop for longer hours or bring new ideas for new product ranges to the customer base.

The business does very little in sales online and this could be increased through a more proactive SEO campaign, along with other channels, to generate further sales.

Market / Competition / Non-Competition Agreements
The business has an attractive and informative website and is promoted through its NTTA membership.